The Optimism Collective aims to foster the growth of the Superchain — a collaborative network of blockchains built on the OP Stack (an open-source framework developed by Optimism to facilitate blockchain development).

To boost the ecosystem's growth, the Optimism Collective launched Superfest — an ambitious 8-week onchain liquidity event distributing 1.5M Optimism tokens (OP) as incentives to users of protocols and DeFi applications across the OP Mainnet, Base, Mode, and Fraxtal networks.

However, running a liquidity incentivization event is complex, especially when it’s cross-chain. Coordinating incentives, ensuring transparency, and efficiently distributing rewards require a robust and reliable system.

Guess what? Merkl can handle all of that!

Merkl tackles the complexities of liquidity mining and reward distribution by offering a seamless, transparent, and efficient platform for managing onchain incentives.

We partnered with Jumper, a multi-chain bridge, to manage the complexities of handling and tracking OP incentives across the OP Mainnet, Base, Mode, and Fraxtal chains. Thanks to the Merkl engine, we ensured rewards were distributed fairly and efficiently to all participants.

Our ability to coordinate and execute campaigns across multiple chains allowed the Optimism Collective to focus on its core mission, while Merkl and Jumper managed the operational intricacies.

The Superfest event led to a significant surge in TVL across the four participating chains and the 40 participating protocols, adding over $100 million in liquidity with only 1.5 million OP tokens distributed. This represents an increase of $66 in TVL for each OP token ($1.5) distributed, resulting in an ROI of 4000%!

During the Superfest program, nearly 40 million new unique users and a $72 million increase in trading volume were recorded. While not solely attributable to Superfest, it undoubtedly played a key role in achieving these impressive results.